Bonhams
Creating high-value brand moments during its first-ever auction alongside the Miami Formula 1 Grand Prix. With the spectator and bidder in mind, we created a selection of event-specific brand artifacts that reflected the unique location and theme of the race weekend.
With custom earplugs and earplugs case, tote bag, event tee, and branded disposable cameras, auction guests left the event prepared to take on the race weekend with Bonhams top of mind.
